FastMac | Press - Performance Upgrades

Press Release

Fastmac Announces 1st High Capacity Replacement Battery for Apple MacBook Pro 17-inch; Advanced TruePower Technology Provides Safer Operation & 23% Cost Savings

January 29, 2008

Salinas, CA - Fastmac today announced the first & only high capacity, extended life battery upgrade for Apple's 17-inch MacBook Pro computer. The new 71 Whr battery, which is compatible with all models of the 17-inch MacBook Pro, uses Lithium-Polymer cells (with integrated charge indicator LEDs) that are manufactured to the highest quality standards and utilize TruePower technology to provide a safe computing experience. With this offering, FastMac rounds out its line of battery upgrades to include ALL models of MacBook and MacBook Pro computers, thereby becoming the only company, besides Apple, to offer a full line of batteries for Apple's newest portables. Fastmac's TruePower battery for the MacBook Pro 17-inch is scheduled to ship within 10 days and is available for pre-order from www.fastmac.com for a special introductory price of $99.95. Each battery carries a 1-year warranty and a 30-day money back guarantee. Fastmac's TruePower line of battery upgrades replaces the computer's original battery with a larger capacity and longer lasting advanced power cell battery that utilizes TruePower technology. This technology incorporates sensors in the integrated circuit inside the battery that detect undesirable levels of swelling or a short circuit that will power off the battery in certain extreme conditions.

"As a replacement, or a spare, our batteries not only last longer than Apple's original, they are also $30 cheaper," said Michael Lowdermilk, Business Development Manager for Fastmac Performance Upgrades, Inc.


Fastmac's line of TruePower batteries for laptops are engineered using the highest quality, high-capacity Lithium Ion or Polymer cells, keeping safety in mind at all times. Fastmac utilizes custom form factors and materials to achieve a superior fit and finish, matching the original battery whilst increasing capacity. Each battery is individually tested and includes safety features to protect against overcharge, overheating, short circuits and power surges. All TruePower batteries carry at least a 1 year warranty and in some cases, a 2 year warranty. Fastmac's TruePower line includes battery upgrades for all iPods & all Apple portables released since 1997, including the world's longest lasting PowerBook battery with upto 68% more capacity than the original. FastMac is also first to market a replacement battery for all of Apple's latest MacBook & MacBook Pro portables.

About TruePower

TruePower is the name of an innovative new technology designed to extend the life of ordinary Lithium Ion cells, commonly used in most rechargeable batteries. More than 4 years in development, this patented technology allows tiny ceramic particles (each less than a millionth of a millimeter in size) to be integrated into the molecular structure of the chemical binding agent found inside each Lithium Ion battery. These particles then link-in with each other & a proprietary energy management circuit to create an extremely dense and highly conductive layer on the surface of a capacitor-enhanced battery pack. This combination delivers the power necessary to satisfy the pulse demands placed on most batteries, whilst ensuring the protection of the Lithium cell matrix. These results in battery packs that can be recharged many more times as well as yielding longer run times per charge. Whereas ordinary battery packs start losing their power within a few months, TruePower-enhanced battery packs continue giving consistent power for long periods, allowing OEMs to offer warranties of 2 years or more. More information about TruePower is available via the website http://www.fastmac.com/truepower.php

About FastMac Batteries

Fastmac's battery upgrades utilize TruePower technology- a patented material & energy management circuit that is designed to protect the battery's internal lithium crystal matrix from damage caused by power spikes. These spikes occur when the computer demands a sudden high current peak- for example, to turn on the backlight or to load the next data sectors. Over time, these power spikes decrease capacity, runtime and battery life, eventually rendering the power cells unusable. Through the use of TruePower technology, the energy management circuit is able to smooth out the power spikes and lower the rate of decay. This protects the battery and leads to a longer lifecycle. Not only does this extend the usability of the computer, it also helps the environment by curbing the depletion of chemicals and plastic materials used in battery products and reducing the number of waste batteries sent to landfills. More information about Fastmac's battery upgrades is available via the website http://www.fastmac.com/

About Fastmac

FastMac is a premier level Apple developer, designer and manufacturer of innovative upgrade products that add value and extend usability of Macintosh computers, iPods & iPhones. Fastmac's award-winning product line-up consists of batteries, optical drives, CPUs, LCDs and wireless products, including the world's longest lasting MacBook, PowerBook, iPhone & iPod batteries. More information about Fastmac is available via http://www.fastmac.com/company

Press Contact
Michael Lowdermilk (Mlowdermilk at Fastmac dot com)
Business Development Manager
Fastmac Performance Upgrades
1172 S Main St., Suite 243
Salinas, CA 93901-2204
Tel: 408-850-6233